Is OWN making a comeback? If Oprah’s network is bouncing back it may be thanks to Whitney Houston’s daughter Bobbi Kristina. The Queen of Talk’s interview with the late Houston’s only child was the highest rated program in the struggling network’s history scoring 3.5 million viewers. The Hollywood Reporter reports:
Sunday’s episode of Oprah’s Next Chapter set a new ratings precedent for OWN.
Fast affiliate ratings give Winfrey’s interview with the late Whitney Houston’s family, including daughter Bobbi Kristina, a whopping 3.5 million viewers over the course of the hour and a half broadcast.
By far the network’s most watched telecast ever — a Jan. Next Chapter with pastor Joel Osteen nabbed 1.6 million — the broadcast also earned a 3.1 rating in the network’s sought after women 25.54 demo.
The special also managed to build in every half hour, improving between 9:00 and 10:30 p.m. ET.
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