LeBron James #6 of the Miami Heat poses during media day at the American Airlines Arena on September 28, 2012 in Miami, Florida. (Photo by Chris Trotman/Getty Images)

A drug bust of a major heroin dealer outside Philadelphia left police officers with hundreds of packets of heroin, all labeled with a basketball player silhouette and the name “LeBron James.”  The NBA superstar has willingly endorsed products from Nike sneakers to Coca-Cola, but has also unknowingly been branded on heroin throughout Philly.

Marlon Guess, 19, was arrested last week in Upper Darby after an undercover officer purchased 140 bags of LeBron for $750, reports Philly.com.

Upper Darby Police Superintendent Michael Chitwood said drug dealers usually use different terms to label their products, and he doesn’t think “LeBron James would be too happy” with his name on the street bags of heroin.

After trying to evade police, Guess was arrested, and is now being held on $250,000 cash bail.

Follow Carrie Healey on Twitter @CarrieHeals.