Jay-Z launches Facebook game based on his life story

It seems as though Jay-Z has already done it all,but that hasn't stopped the music mogul from extending his brand even further...

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It seems as though Jay-Z has already done it all, but that hasn’t stopped the music mogul from extending his brand even further. Black Enterprise has reported that the hip-hop star is launching a new Facebook game called Empire which is based on his rags-to-riches fairytale like story. The new game is still in the testing stages.

Music mogul and entrepreneur Shawn “Jay-Z” Carter continues to extend his brand in innovative ways. After conquering fashion (Rocawear), music (Roc-A-Fella Records), real estate (40/40 Club) and sports (New Jersey Nets), among other mediums, he is currently developing a Facebook game called Empire.

Recently released in beta format on the social media platform, the game allows users to play out a rags-to-riches story as a character, whose life mirrors Carter’s own rise from the Marcy Housing Projects in Brooklyn, NY to a glamorous life of fame and fortune.

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