Pepsi plans new campaign for Michael Jackson's 'Bad' 25th anniversary
Pepsi signed an agreement with Michael Jackson's estate to release cans featuring the Thriller singer's image later in the month.
Pepsi has signed an agreement with Michael Jackson’s estate to release cans featuring the “Thriller” singer’s image later in the month. The campaign is in honor of the 25th anniversary of Jackson’s classic Bad album. The Urban Daily Reports:
Even in death, Michael Jackson is still getting that money
The estate of Michael Jackson and soda giant Pepsi have entered into another agreement. Pepsi will be releasing a line of cans featuring the King of Pop’s image later in May to commemorate the 25th anniversary of his monumental album Bad. As part of the new campaign, Pepsi will place a code on each of the limited edition soda cans that will unlock a special song remix from the Bad album. Producers Diplo and Skrillex have done some of the remixes.
Though outsold by Thriller, Bad is still one of the best selling albums in the world. Released on August 31, 1987, Bad has moved 45 million albums worldwide. Before Katy Perry took the title, Michael Jackson held the record for having the most number one singles from a single album.
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