Nelson Mandela inspired clothing line to launch in the US

The former President of South Africa, Nelson Mandela has inspired a brand new sportswear clothing line...

May 9, 2012

The former president of South Africa, Nelson Mandela has inspired a brand new sportswear clothing line. The Huffington Post reports that the Dallas-based company called B US Inc., has created the “46664” line which is named after the actual prison number the former president was jailed in. WWD reports that the collection will launch at 46664fashion.com on July 18, Mandela’s 94th birthday.

We were thrilled to report last year that Nelson Mandela had inspired a new line of sportswear called “46664 Fashion.”

The collection, which is named after this prison number while jailed on Robben Island, was only available in Africa until now.

Thanks to an exclusive sublincensee deal struck with Dallas-based Company B US Inc., the 46664 women’s, men’s and children’s apparel collections will be hitting stores in the U.S. and Canada very soon.

“The designers are very much in tune to the vibrant nature of South Africa, whether it’s bright colors or a shweshwe print,” Aaron Patton, chief executive officer of Company B told WWD.

Click here to read the rest of this story.