Flashback: McDonald's 1976 ad sold 'dinnertimin' to black customers
Burger King has taken heat for making Mary J. Blige look foolish in a "chicken-wrap" ad (the R&B songstress is still upset about it) -- but their biggest competitor, McDonald's has had its moments, too...
Burger King has taken heat for making Mary J. Blige look foolish in a “chicken-wrap” ad (the R&B songstress is still upset about it) — but their biggest competitor, McDonald’s has had its moments, too — though arguably, a generation earlier. The London Daily Mail dug up this “groovy” (or not) poster from a 1976 ad campaign whose sales pitch was: “you don’t have to get dressed up, and there’s no tipping!” Thankfully, the sales pitch from most marketers to black consumers has improved since the Disco era. Well, most of the time…
Check out the full ad below, and catch the really poorly written “jive talk”…
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