This week, Sacramento Kings center Demarcus Cousins pledged $1 million to help Sacramento families in need.

Cousins made a quick mention of his generous gift at the end of his press conferencing announcing his contract extension with the Kings. The 23-year-old averaged career-highs of 17 points and nearly 10 rebounds per game last season.

The team rewarded him with a 4-year, $62 million contract.

There aren’t too many details available on where specifically Cousins’ money will go.┬áHe said some of the money will go to Sacramento Mayor Kevin Johnson’s foundation.

It’s clear from Cousins’ Twitter account that he doesn’t feel his kind act is getting enough attention:

Follow’s Sports Editor Todd Johnson @rantoddj