Beyonce shuts down woman wanting $10 million so she can trademark her daughter Blue Ivy’s name

Feb 21, 2018

Jay-Z Blue Ivy Beyoncé thegrio.com — Recording artist Jay-Z, Blue Ivy Carter and Beyonce attend the 60th Annual GRAMMY Awards at Madison Square Garden on January 28, 2018 in New York City. (Photo by Christopher Polk/Getty Images for NARAS)

Beyonce is not singing the blues after she turned down a $10M offer to claim the Blue Ivy trademark from a wedding planner.

Although Beyonce is seeking the rights to the Blue Ivy trademark, the singer declined a deal offered by Veronica Morales, the owner of Blue Ivy Events in Los Angeles, according to the Atlanta Black Star.

According to the Daily Mail, Beyonce‘s company BGK Trademark Holdings, filed an application in February to trademark her daughter’s name to launch a series of products including mobile devices, hair care, a clothing line, and even video games.

In exchange for rights to the name, Morales wants to sell Beyonce her wedding planning business for $10 million! Morales currently holds the legal rights to the name. The wedding planner met with Beyonce’s legal team and reportedly read a lengthy letter in an effort to convince the “Lemonade” singer to buy her out. She also claimed that Beyonce and Jay-z are just trying to trademark the name ‘merely so that nobody else could.’

Morales also reportedly cited a 2013 Vanity Fair interview in which Jay-Z was asked if he and Beyonce would develop a clothing line under their daughter Blue Ivy’s name.

“People wanted to make products based on our child’s name, and you don’t want anybody trying to benefit off your baby’s name,” he told the magazine.

According to reports, the “Formation” singer is demanding that Veronica Morales and her legal team turn over all traces of her sales pitch in order to prove claim that Morales is trying to hold the trademark hostage for money.

According to Forbes Magazine’s ‘America’s Richest Self-Made women’ list, Beyonce is worth over $350 million. In May, the publication also reported that husband Jay is worth a whopping $810 million, meaning their net worth as a couple broke the $1 billion dollar mark at $1.16 billion.

Clearly Queen Bey has the coins but in this case it’s the principle that matters more.