Watch: Aaliyah Jay on finding balance as a creator

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Aaliyah Jay, creator and chief executive officer of Karen & Rita Jewelry, attended CultureCon NYC and participated in a conversation on profit for your passion. The discussion included other creators such as Lorvae CEO De’arra Taylor, creator and musician Terrell Grice, and Waydamin Brand CEO Jayda Cheaves. TheGrio caught up with Jay at the event to discuss how she balances being a creator and entrepreneur and navigating social media. Check out the full conversation above.

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