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When one of college football's top coaches makes a point of letting the world know he believes his players should…
Nike said the student-athletes' endorcement deals will push them to think bigger about the changes they can create together with…
More than a year ago, the NCAA lifted long-standing restrictions on players profiting from their celebrity status, in some cases turning…
Nick Saban knows the business, which explains him pulling $9.9 million in base salary as Alabama’s head football coach.
There has never been a better time for young athletic stars in the multibillion-dollar college sports industry.
Now that college student-athletes can profit from their names, images and likenesses, Reggie Bush wants his record — and honor…
The NCAA adopted an interim policy that suspends the rules of amateurism for college athletes one day before legislation was…