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Red, Black & Blue

Obama camp buys Twitter ad for ‘binders full of women’

by Similoluwa Ojurongbe | October 17, 2012 at 12:55 PM
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Mitt Romney’s “binders full of women” comment from last night’s presidential debate trending all over the Internet.

Even the Obama campaign has jumped on the band wagon with a Twitter ad.

Governor Romney’s comment came when he was asked to respond to a question about women being paid less in the work force.

The presidential candidate chose to speak on a personnel problem that he faced as governor of Massachusetts, when he was trying to hire members of his cabinet.

“All of the applicants seemed to be men,” Romney allegedly said.

According to his story, the response he got was “These are the people that have the qualifications.”

“Can’t we find some women that are also qualified?” asked Romney.  As he was explaining the process they had to go through to find qualified women, Romney’s turn of phrase is what people remembered. It has become one of the most tweeted moments of the debate on Tuesday: “They brought us whole binders full of women.”

And an Intenet meme was born. Hilarious photos and multiple parody Twitter accounts have appeared are all over the internet repeating Romney’s comment.

@Romneys_Binder already has over 14,000 followers.

Follow Similoluwa Ojurongbe on Twitter and simioju.com

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Filed in: Politics | Related Topics: Barack Obama, Binders, Debate, Debate 2012, Election 2012, Mitt Romney, Women
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