By Ken Thomas

WASHINGTON (AP) – With an eye on recruiting volunteers, President Barack Obama is launching the first TV ads of his re-election campaign.

Campaign officials say the ad buy is “tiny” on national satellite TV stations but aimed at learning whether TV is a good way to find volunteers.

WATCH BARACK OBAMA’S FIRST OFFICIAL AD

In one of the ads, Obama urges viewers to call a number on the screen or visit the website www.JoinObama.com.

Obama tells viewers: “The 2012 campaign is under way and the outcome will depend not on what I do, but what you do.”

Copyright 2011 The Associated Press.