Jay-Z launches Facebook game based on his life story

It seems as though Jay-Z has already done it all,but that hasn't stopped the music mogul from extending his brand even further...

Luther Vandross was outed as gay after his death.

It seems as though Jay-Z has already done it all, but that hasn’t stopped the music mogul from extending his brand even further. Black Enterprise has reported that the hip-hop star is launching a new Facebook game called Empire which is based on his rags-to-riches fairytale like story. The new game is still in the testing stages.

Music mogul and entrepreneur Shawn “Jay-Z” Carter continues to extend his brand in innovative ways. After conquering fashion (Rocawear), music (Roc-A-Fella Records), real estate (40/40 Club) and sports (New Jersey Nets), among other mediums, he is currently developing a Facebook game called Empire.

Recently released in beta format on the social media platform, the game allows users to play out a rags-to-riches story as a character, whose life mirrors Carter’s own rise from the Marcy Housing Projects in Brooklyn, NY to a glamorous life of fame and fortune.

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