Model says criticism of Kim Kardashian West’s concealer line is unfair

While many on social media were angry about what they says was a lack of inclusion, there were others who defended the reality TV star

Mar 19, 2018
Mouna Fadiga / Instagram

Fans lashed out at Kim Kardashian West after she revealed a concealer line with a color range that they say is not inclusive enough for people of color. But one black model is stepping up to defend the reality TV star’s cosmetic line.

Model Mouna Fadiga (pictured), who was used in the KKW Beauty campaign a disagrees with the online naysayers. She posted on Instagram:

“To end the conversation because you are talking about me ( : I am the « dark black model)… I can tell you that they did not choose me only to pretend; I had the makeup on and It fits perfectly my skin color. I am not wearing any makeup usually so I know when I have it on if it’s good or not and here it was the case, I even keep it on me and went have dinner a friend,” she wrote.

READ MORE: Vivica Fox spills the tea on ‘PG-13’ sex life with 50 Cent

Kardashian West dropped the new line of concealer kits that do not cater to all Black women and she received backlash from all over social media.

Even though the promo pics Kardashian West posted on social media make it look like her makeup line is for women of every shade, it turns out most of her offerings are for people with light complexions. Out of the 16 available options in the line, only four are “deep” shades, leaving out an entire demographic of women who continue to support this reality star turned mogul. The line drew comparisons to singer Rihanna’s Fenty Beauty line which has 40 shades.

A question of color?

Kardashian West has been long criticized for cultural appropriation, but also has been accused of paying little attention to Black culture as well. She has three bi-racial children with rapper Kanye West, but also has insisted that she “doesn’t see color.”

READ MORE: Black Twitter gives Kim Kardashian a lesson on cultural appropriation for the millionth time

The issue of race also came up when she defended her friend, beauty blogger, Jeffree Star, was bashed after accusations of making racist comments.  “I do not support people who are racist. That’s why [it’s] so appreciate that he apologized and was really honest about things he’s said in the past. So just don’t bring it up anymore,” she posted on social media.

Some weren’t angry

But Kardashian also had her defenders as well. Many noted the uses of concealer as the reason for the limited shades the line has. While others simply think the Twitterverse is overreacting.


READ MORE: Kim Kardashian hates memes comparing Kanye to ‘Get Out’ character

SHARE THIS ARTICLE