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Ivy Park is back with its latest drop as Beyoncé pays homage to Black cowboys in her new Ivy Park…
West's high net-worth number stems from lucrative deals pairing the superstar rapper-producer's Yeezy label with Gap and Adidas.
The 9-year-old flexed her modeling skills in the latest campaign for mother Beyoncé athleisure fashion line.
Blue Ivy Carter has made her modeling debut alongside her famous mother Beyonce for a new Ivy Park campaign.
The third fashion collection from Beyoncé's relaunched brand features Hailey Bieber, Gucci Mane, Kaash Paige, and more in the campaign.
The men's purchase of Reebok from Adidas could reenergize the label in sneaker and streetwear markets as a major Black-owned…
Pharrell Williams launches Black Ambition initiative for Black and Latino entrepreneurs that includes two lucrative competitions.
Lyric Chanel is surprised with items from her favorite singer's latest sportswear drop just after getting chemotherapy.
Beyonce reveals new looks from 2nd Ivy Park collection. The collection drops on October 30 and is titled, Drip 2.
Beyoncé revealed an October release date for a new Ivy Park fashion drop on her latest Instagram post captioned "Drip…
Mitchell said that the donated money comes from his latest sneaker release. Adidas matched the donation, bringing the total up…
Kanye West famously rapped "Wait 'til I get my money right" on his 2007 single "Can't Tell Me Nothing." That…
Earlier this week, Beyoncé dropped a series of Instagram posts and a teaser video revealing the highly anticipated new IVY…
Beyonce is expanding her brand to a line of "gender neutral" in collaboration with athletic sportswear manufacturer Adidas
Just in time to take you from summer workouts to hangouts Beyoncé is previewing her Ivy Park collaboration with Adidas…
Beyoncé has signed with Adidas to become their new creative partner and Ivy Park athletic brand will now fall under…
One of the new designs from Kanye West's latest Adidas Yeezy shoes will probably not be allowed as appropriate gear…
Controversial 2018 US Open Women's Singles champion Naomi Osaka is the new brand ambassador for Japanese car company, Nissan.
Days after tennis her controversial win against Serena Williams, Naomi Osaka to sign Adidas’ biggest deal with female athlete.
Childish Gambino, the rapper/actor/singer with a couple of different names gives a new short film promoting the brand